Hotel franchises, growing networks
With some twenty brands and more than 1,700 franchisees, the hospitality industry represents one of the largest workforces in the world of franchise in France. 2 brands represent more than 1/3 of franchisees, Accor and Louvre Hôtels. They dominate the market and attract prospective franchisees with their proven profitability.
The hotel industry has generally resisted the crisis, but it is the budget hotel industry that continues to recruit the most.
The high end is suffering more given the drop in the number of tourists. If you are a very good manager and a excellent managerif you are available and are not afraid of personal investment, if you love contact with the client, you will be able to manage a hotel brand.
Franchisors generally prefer projects proposed by independent hoteliers or hotel executives.
Do not hesitate to approach them with a proposal to take over a hotel that you know well and which is about to close, for example, due to the retirement of the owner of the establishment.
Hotel franchise: a major investment
The major drawback of the sector is theinitial investment. He settles in tens of thousands of euros per room. The smallest brands start at €40,000 on average. The most famous can exceed €150,000 per room.
A hotel has on average about thirty rooms. Do the math! You will find few deals under 1 million euros.
Well-placed hotels are of course very profitable, especially if they offer a catering service.
The major hotel brandssuch as Best Western, Balladins, Comfort or Akena, will bring you major advantages such as fame of the brand and booking platforms national and/or international.
Tendencies
Sustainable development is gaining momentum in a sector that listens to consumers.
Our tips:
Think of small hotels in the center of medium-sized cities.