Tribune by Laure Closier, co-host of Good Morning Business on BFM Business and RMC Découverte:
10 out of 40
I counted and here is precisely the number of women present in the morning of BFM Business last week. 10 women/ 30 men.
Whose fault is it ?
Us first, journalists which lack depth in our address books?
Yes it is and we have to do better. But all those who program programs know it: often it is a failure.
In January, during a conference at the Medef, I had offended the room, which was largely female, by being moved by our difficulty in bringing in experts on our platforms. Many had protested against my bad faith, arguing that they had never been called personally. Some sent me messages on Linkedin to show up. I proposed to several of them to come the next day or the day after on the morning set of BFM Business. I drew a blank.
So, you are going to tell me, we have the right not to be available, we have the right to consider that we are not at the service of journalists. Come on hop we whistle you, and we come back saying thank you! You are surely right to say no!
There is a lot great reasons to say no.
School holidays, for example! That’s a great reason.
“I accompany my children to school”this is also a very good argument.
There are tons of good arguments for not coming to the media:
“It’s not the right time”
“It’s not the right subject”
“It’s not the right channel”
“I’m not an expert”
“I don’t know anything about it”
“It does nothing for me”
“No desire to go and be interesting on a set at 7 a.m…. besides, I have work”…
These are all very, very good reasons.
But suddenly: 10 women / 30 men.
I come back to this, because it is no longer possible.
Is there a single good reason to leave it at that? I do not believe.
This is therefore a call: ladies, come to the media! Come for several good reasons: The less you come, the less others come. The less you come, the less our children see that the models of success are diverse.
So come ! Make mistakes, stammer, correct yourself, say you don’t know, don’t have answers to everything, but come.
We are waiting for you.
Good Morning Business is a morning show dedicated to the economy, with an alternation of chronicles by specialized journalists and sequences of testimonies or debates in which guests intervene: big bosses, political leaders, top managers, experts in a field are interviewed in the purpose of deciphering their strategy or commenting on economic, financial or international news.
