Let’s get along well. Caroline Couronne left the workforce a long time ago. She does not at all seek to return to it since she lives very well from her various jobs* in complete independence. But by dint of frequenting “seniors” aged 45 and over in one of her activities *, she became aware of their discomfort.
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A post written on instinct
A few days ago, when she had just celebrated her 45th birthday and obtained her motorcycle license, she suddenly wanted to share her mental weather on a professional social network. She is aware of the mixing of genres, but she is amused by it:
I see LinkedIN posts that look more and more like Facebook posts, so I say to myself, why not?
She keeps :
I am 45 years old. It seems that in this totally crazy world of #business, I would be called a “#senior” today? Can I burst out laughing? I have never felt so #beautiful. I have never felt so #strong, so #feminine, so #free, and above all, never has my #intelligence been so sharp.
“I wrote it in 10 seconds, on instinct, explains Caroline Couronne. I had just seen several rather tearful posts from fifty-somethings complaining about their fate. “I am rejected from my company”, “I can’t take it anymore”, etc. The image they sent back did not correspond to me at all. Hence this post, where I encourage them not to let themselves be locked into an “age box”. »
Injunctions of age
Results ? Immediate virality: more than a million and a half views in a few days, almost 2000 comments and hundreds of private messages. How does Caroline Couronne explain these outpourings?
What was appreciated is that I expressed out loud what they cannot say in their business.
“I think this post has reacted to those who refuse to be locked into an age category. In France, it always surprises me to hear the 45-50 year olds around me lower their voices to talk about their age and tell me that I am “old” too! It is a very violent injunction”estimates the quadra. ” It’s everyone’s fault. Recruiters surely, but also employees who have agreed to let themselves be locked up. It is the culmination of a succession of confinements. »
There are millions of men and women like me. And companies are dumb enough not to realize it.
A user explains this success by the authenticity of the message:
Know its value
Are the 45-50 year olds too resigned? “Through the hundreds of testimonials received, I simply note that they have integrated the idea that they cost the company too much. When they should say to themselves: I’m expensive but I’m worth it! »defends the co-designer with Jacques Attali, of the “Becoming oneself” method inspired by the latter’s book.*
She sees the ravages of this form of silent discrimination, which consists in excluding people over 45, among employees who come to consult her and her network of coaches of the “Become yourself”* method.
In business, the malaise of the over 45s is palpable.
“People really need to talk. When they ask me for my email, they write pages and pages to describe their situation, words that they refuse to make public of course. »
Leaders’ reactions
Did the motorcycle play the role of a transitional object? It has, in any case, triggered the confidences of a majority of gentlemen. “80% of the messages I have received are written by men,» does she notice
Inappropriate messages? ” No way “, she reassures. There were indeed some criticisms on the choice of his Suzuki model, but no clumsy flirting as one might have expected after such a sex message (a girl, a motorcycle, the sea, etc.).
Those who write to him are mostly managers of ETI who created their box after being landed by a large company. “They have bounced back and are proud to tell where they are at 60. They show that they still have value. »
Others recount their grotesque recruitment interviews with young recruiters, or testify to their desire for retraining, thank him…
A slow maturation
In fact, this post is what I’ve been saying for 25 years. And it touched those who have come of age in their own thinking. It took them time to grant themselves the right to have value. Until now, they hunkered down.
I have to say that humility is a more encouraged value than the self-confidenceIn the enterprises.
“Be careful of the overflow ofhumility, rebounds Caroline Crown. To crash and not value one’s talent is to become invisible. Women are champions in this discipline, they dare not shine. Quite the opposite of what I did in my post. I dared to say that I feel beautiful, brilliant and lucky. It doesn’t feed my ego; I believe that my observation carries a message that can free others. Beware of the false humility that denies talent. »
What about awareness?
Lbusiness is a place of contradictions analyzes the consultant: “She is looking for people with the capacity for innovation, an emulating critical sense, the energy to train others, etc. But at the same time, the normative effect of organizations extinguishes these talents. I observe that certain systems drive away people who know their value, regardless of their age. »
Does the company have a problem with the assertiveness of the over 45s? “No matter the age, slice Caroline Couronne. You can be sure of its value even at 25 years old. But at 45, with all the accumulated experience, we know what we are worth and it scares companies because one seems less manageable. The relationship of subordination inherent in the wage system must be rethought in its essence. Submission and obedience are incompatible with creativity. »
What to start with ? “Only a free being can liberate another. A boss or an HRD will only be able to bear the strength of a self-confident person if he himself feels strong. We therefore need accomplished leaders who are not afraid of an employee who knows what he is worth. It is not a defect. »
Who is Caroline Couronne?
Careful slasher! Caroline Couronne leads several professional lives in parallel.
- She is, among other specialties, an expert in positive intelligence and works as such for firms or companies.
- But she has also embarked on a related adventure since 2016: on the nerve, she contacted Jacques Attali (yes, the true, the unique, the eternal slasher who is both an economist, senior civil servant, writer, pianist and author of song) in order to propose to him to create a method from one of his books. Together they created the Becoming You Method™ inspired by the eponymous book by Jacques Attali. For them, it is possible to develop one’s personality from the moment one agrees to take power over one’s life. Easy to say… So for the “kick in the buttocks” (according to Attali), Caroline Couronne has set up a whole network of coaches trained in this method. These benevolent people offer to help candidates step by step to rediscover themselves. Leaving the workforce is, she admits, one of the most explored paths.